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How to Make Hair Color Treatments Last Longer
 If you’re like most women, you’re probably constantly frustrated by how quickly expensive color treatments tend to fade leaving your hair dull and brassy. Little wonder there are so many hair care products that boast color-saving benefits. But before you reach for one, there are a few ingredients you should watch out for if you want to save your locks from further damage.
Many hair products out on the market contain sulfate (typically sodium lauryl sulfate and sodium laureth sulfate), which actually strips your hair of its natural oil, color and luster. The negative effects of this ingredient are becoming widely known, which is why more hair care brands are developing products that are sulfate free.
One hair care company, called Kronos®, has gone well beyond that with a hair care line that is not only sulfate-free but contains a breakthrough technology that’s now been proven to help hair retain color by 96%.
The unique breakthrough of Kronos® is its unique t-sfere technology. It’s a delivery system that encapsulates active ingredients into a microscopic sphere so small that it can penetrate the hair follicle and hair shaft. Ingredients are released layer by layer targeting exactly where they are most needed.
This is huge because most hair care products, while they may contain expensive ingredients, work only on the external surface of the hair and fail to permeate the crucial areas needed for actual results.
Powerful Ingredient Complexes for Healthier Hair, Vibrant Color
While protecting your hair’s color is important, it should not be your only concern. Hair that’s stronger and healthier also means hair that’s shinier and more vibrant. Kronos® was specifically created to addresses each of the 5 major hair concerns with 5 powerful ingredient complexes:
1.Color-Shield Complex for dull, color-fading hair
2.HydraBond Strengthening Complex for damaged, brittle hair
3.K-Boost Volumizing Complex for thinning hair
4.Ambosko Conditioning Complex for dry, frizzy hair
5.i-Shine Luster Complex for lackluster hair
And if your hair needs extra repair and color protection, there’s Phyx, which was recently rated as the #1 “Overnight Hair Treatment” by The Good Housekeeping Institute. That’s because it helps to rebuild and repair split ends, and enhance hair’s color and shine. The system also includes Liquid Theory All-Day Damage Protection for lasting color, strength, and vibrancy.
Just how well does it work?
To find out we checked out the results of the company’s clinical testing. In a 4-week independent clinical study, Kronos was shown to:
•Help hair retain color by 96%
•Improve luster and shine by 96%
•Reduce split ends and breakage by 96%
•Increase hair hydration by 91%
•Boost hair volume and body by an unprecedented 96%
And best of all Kronos can mean fewer color treatments and who wouldn’t love that right now. Since Kronos is still relatively new, the company is offering a limited amount of free 30 day trials of its 4-piece introductory kit, so new customers can see the results for themselves before deciding whether or not they want to pay for their products.
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